August 20, 2008 -- Ten years ago Apple established a paradigm for computational simplicity and ease-of-use with the unveiling of its iMac. After having incorporated the Intel possessor, Apple has metamorphosed its once efficient yet cryptic box into virtual toolbox.

Now hardware and software developer ARS Technologies recently utilized Apple's more versatile computer to offer both passionate and potential Mac users the chance to use ISA, PCMCIA and PCI cards on the MAC OS platform.

ARS Technologies develops USB to ISA to ISA, USB to PCMCIA and SSI to PCI peripherals that allow users to operate ISA, PCMCIA or PCI cards via the UBS or SSI2 port on their computers.

For years ARS Technologies has helped PC users operate ISA, PCMCIA and PCI cards on Windows and Linux Operating Systems. Meanwhile, Mac users waited in earnest for the day when they would likewise have the chance to expand the possibilities of their Apple computers with ARS Technologies' peripherals.

ARS Technologies is glad to finally release software to support MAC OS users. ARS Technologies currently serves and niche group of consumers that have programmed ISA, PCI and PCMCIA for specific, creative and significant purposes. Even as the computer shrinks in size, ARS Technologies gives consumers that the chance to keep using their unique cards via peripherals.

Since 1997, Apple has urged millions of people to "Think different". This inspirational mode of thinking has undoubtedly led MAC users to envision unprecedented functions for ISA, PCMCIA and ISA cards. Today, ARS Technologies can help these innovations come to life on the MAC OS platform.

ARS Technologies' MAC OS compatible software is available for download from its website http://www.arstech.com and from Apple's Unix and Open Source download section of their website.

About ARS Technologies, Inc.
"We virtualize peripherals." Headquartered in San Diego, California, ARS Technologies creates products that allow use of ISA, PCI, PCMCIA cards outside of computer systems. The company sells products in more than 50 countries around the world.