San Diego, CA May 22, 2008 -- John Assaraf and Murray Smith, founders of OneCoach and authors of The Answer, have signed with Author Marketing Experts, Inc. to launch and coordinate the Internet marketing and promotion for their new release from Simon & Schuster. Author Marketing Experts is excited to add this exciting and promising new title to their growing list of successful books and authors. CEO Penny Sansevieri says, "We are thrilled to be working with John, Murray and the OneCoach team on this unique and pivotal business book. We have had beyond-impressive results using Web 2.0 techniques and we see phenomenal applications for this particular title."

The Answer: Grow Any Business, Achieve Financial Freedom, and Live an Extraordinary Life is the combined effort of business gurus John Assaraf and Murray Smith, which is set to shift the way people understand their lives, finances, and the businesses they build. Assaraf and Smith have taken their combined experience and wisdom in business, injected breakthroughs in Quantum Science and laid down a groundbreaking path to success for anyone looking to achieve it. Assaraf is one of the experts featured in the hit film and book The Secret, and helped launch it into a worldwide phenomenon through his appearances on Larry King Live, The Ellen DeGeneres Show, Anderson Cooper 360° and other major media outlets.

About Author Marketing Experts, Inc.: AME, founded by Penny C. Sansevieri, is a full service marketing and publicity firm that has been specializing in Internet marketing and publicity since 2002. AME created The Virtual Author Tour ™ that specifically promotes authors on the worldwide web through social networking sites, micro blogs, blogs, ezines, and relevant and genre-specific websites to drive an author's message into the virtual community and connect with sites related to the book's topic, positioning the author in his or her market. For more information, visit: Author Marketing Experts.