Carlsbad, Calif., November 9, 2009: The Good Feet Store, a manufacturer and franchise retailer of personally-fit arch supports, announced today that it has added social networking to its marketing arsenal. In response to customer’s need for immediate and relevant information, Good Feet’s marketing arm created interactive sites and video channels on numerous social networking sites in order to reach customers quickly with important news and announcements. Good Feet’s pages and channels can be accessed directly from the company’s main website, www.goodfeet.com, by clicking on the social network’s link.
“Our stores are constantly providing services in their local neighborhoods that are important to the people in their community,” said Good Feet Worldwide Marketing Director Leigh Woeller. “Things like Foot Check Days, Shoe Drives, Charity Participation, Special Promotions and Local Offers are important to our customer base, so we’ve created a number of avenues for them to join for immediate information on what’s happening in their local area.”
Good Feet is also working on text messaging service where customers can text a code to Good Feet to be added to the instant messaging list. This service is expected to be launched by the end of the year. In addition, Good Feet will soon offer a free I-phone application where customers can get important information including foot care tips, definitions for common ailments and maps to their nearest Good Feet location.
Good Feet’s foray into social marketing is a direct result of the demand and need for their products. In fact, studies show that an estimated 87 percent of the population suffers from some sort of foot-related problem. Good Feet Arch Supports are specifically designed to put the foot in its most ideal position, shifting weight off of stressed areas to relieve pain and pressure in the feet, knees, hips and back. Unlike supports off-the-rack through major retailers like drug stores, Good Feet supports are personally fit to each person’s foot to ensure maximum results. By taking each customer through a personal biomechanical balancing and foot-printing process, arch supports and cushions are personally fit to each customer’s needs and lifestyle.
Good Feet anticipates that as membership to each of their social network sites grows, updates and information will go from a few times each week to daily.
The Good Feet Store is an international retailer of personally fit, pre-fabricated arch supports with franchises located throughout the United States (and Puerto Rico), Canada and Korea. For more information or to learn about franchise opportunities call 800-509-4535 or visit goodfeet.com.
