Minneapolis, MN September 5, 2008 -- Selling today is tough! Genoo knows that the challenge is not just for marketers to connect with leads, but to empower salespeople to personalize their interactions with each potential buyer as the process moves forward. That's why Genoo is sponsoring the Sales SheBang 2008, September 23-24 in Minneapolis, MN. This is a one-of-a-kind professional development event focused on helping salespeople sharpen their skills to stay at the top of their game.

The wide variety of sellers who attend the Sales Shebang--from seasoned pros to entrepreneurs and consultants--all need online tools that enable them to quickly and easily personalize the interactions they have with potential buyers. Whether they communicate one at a time or via segments focused on similar interests, the ability to create individual landing pages, personalized and highly relevant content, send emails and monitor a leads' virtual responses to content and communications is critical to creating a customer-focused experience.

Research shows that salespeople spend an extraordinary amount of time recreating collateral materials to meet their customers' individual needs. Imagine the added "face" time they'll have if they can easily create a personalized landing page to match the interests of a specific prospect. With Genoo, they can have as many landing pages as they need--without having to reinvent the wheel for each one.

In addition to showing how user-friendly online tools can shorten sales cycles and help drive higher opportunity engagement, Genoo is proud to be supporting all the sales experts sharing their insights and knowledge in the spirit of helping other savvy saleswomen increase their success. The lineup of both speakers and session topics is impressive.

Jill Konrath, the founder of Sales SheBang, is a renowned sales expert and bestselling author of the book Selling to Big Companies. She makes it a point to always be on the leading edge of what's driving sales. In addition to Jill, the speaker list includes Kim Duke, Leslie Buterin, Colleen Francis, Kendra Lee, Anne Miller, Ardath Albee, Colleen Stanley and more…

Attendees of the Sales SheBang will gain insights to cold calling, proven techniques to shortening sales cycles, conversational insights, how to use verbal pictures to help prospects visualize and how to add some sass to their sales style. For salespeople who need to sharpen their writing skills, learn to flip their focus away from the company and onto their customers or improve critical thinking and emotional intelligence skills, Sales SheBang is the place to be. And that's just the tip of what's available.

Ultimately, both sellers and marketers need to optimize how they use online tools and technology to cut through the clutter and increase their relevance to achieve higher levels of engagement with their best sales opportunities. Genoo is excited to be part of this conference designed to empower salespeople to reach the pinnacle of performance.

About Genoo: www.genoo.com
Genoo provides on demand, subscription-based online marketing tools that integrate marketing efforts and create high-relevance connections between companies and buyers. With Genoo, marketers can eliminate the frustrations of online execution and focus on leveraging the system's lead intelligence to create fresh, relevant content and communications.

About the Sales SheBang - Professional Development for Savvy Saleswomen: www.salesshebang.com
The Sales Shebang professional development event, back for its second year in September 2008, brings together top business-to-business women sales experts and smart, savvy saleswomen. Over the course of the 1.5-day event, attendees and presenters will meet, mingle, network and become better sellers. Although the event is being marketed to women and features primarily female speakers, males are welcome to attend!