Montreal QC July 2, 2008 -- ICE.com, the trendsetter and tastemaker in online jewelry, today announced they had won LinkShare's Golden Link "Publisher's Choice" Award for their affiliate program. It was presented at the Golden Link Awards Ceremony at the Plaza Hotel in New York, Tuesday June 24th 2008.

The Publisher's Choice award is bestowed to the advertiser with the most votes from the LinkShare publisher community. The award recognizes that the advertiser has fostered strong partner relations and demonstrated compelling program initiatives. ICE.com won over sixteen outstanding finalists that included American Express, Orbitz and Overstock.

"Winning this award demonstrates the dedication and hard-work we've put into our program, making us the LinkShare network's choice as an advertiser" said Paresh Vadavia, Affiliate Program Manager, ICE.com. "We're always looking for new ways to grow our program and will continue to get stronger in 2008 as we introduce even more innovative tools and features for our affiliate network"

ICE.com's affiliate program has seen impressive year on year growth with a 64% increase in 2007 and is on track to exceed targets in 2008. ICE.com lends its program's success to strong relationships with it's affiliate partners. The ICE.com affiliate program offers incentives and bonuses and up to 15% commission on all jewelry items. Marketing programs are offered for all affiliates including promotional creative and coupons, selling tips and multi-media advertising banners. ICE.com's top affiliate partners include Upromise.com, Ebates.com, FatWallet.com, AirMiles & MyPoints.com.

"LinkShare's Golden Link Awards recognizes the achievements of publisher's and advertisers who've established and drive thriving programs" says Emmie Fukuchi, Director of www.airmilesshops.ca "ICE.com's award is acknowledgement from the publisher community that their program is successful, with tangible revenue rewards"

"The Publishers Choice award is recognition from the industry partners that are most demanding and appreciative of the success of the ICE.com affiliate program." said Roger Blachek, FatWallet.com "ICE.com is a rock!"

About ICE.com

ICE.com is the trendsetter and tastemaker in the jewelry business. As one of the largest and most respected online jewelers, ICE.com has served over half a million satisfied customers since 1999 and is committed to providing customers the best value, quality, service and selection of diamond, pearl and gemstone jewelry in the world. ICE.com jewelry experts strive to stay ahead of style and fashion trends to offer customers the very latest in jewelry styles in a secure and trusted online destination.