Atlanta, GA July 5, 2008 -- Is it sunny and 78 degrees or 59 degrees with a chance of rain? Kids often have a varied perspective about what to expect from a weather forecast -- and sometimes see the weather altogether differently from adults. The Weather Channel Interactive (TWCI) now gives parents the chance to submit their child's video of their own weather forecast.

Kids can be as serious or as creative as desired. Videos may be featured at www.weather.com/kidcast and might even be shown on air on The Weather Channel network. The chance for fame comes in three categories: "most creative," "most entertaining," and "most likely to be a meteorologist." Winners in each category will receive a $100 gift prize package from The Weather Channel. The best overall video will win a grand prize trip for four to Atlanta to tour our new HD studio, including three nights with hotel, flight and car rental.

Contestants must submit a video of a single child or group of children under the age of 18 presenting a local, regional or national weather forecast. With a submission deadline of July 31, submit videos and review more guidelines at www.weather.com/kidcast. Remember to check back to see if your video made it to weather.com, or to check out the competition.

About The Weather Channel Interactive
The Weather Channel Interactive (TWCI) is the leading provider of broadband and wireless weather products including weather.com, The Weather Channel Desktop and The Weather Channel Mobile. weather.com, the Web site of The Weather Channel, is the ultimate source of weather on the Web helping users plan their lives by delivering timely current conditions, expert forecasts and relevant lifestyle content for 98,000 location IDs worldwide. TWCI reaches more than 35 million unique users online each month and is the most popular source of online weather, news and information according to Nielsen//NetRatings. TWCI also provides consumers with unique and customizable products such as Desktop Weather, toolbars, extensions, widgets, gadgets, and a full lineup of mobile services including downloads, messaging, mobile Web, and mobile video. Other TWCi sites include forGetaway.com, a vacation home rental site, Forecast Earth, a site dedicated to the discussion of climate change, and a series of international sites, including weather.co.uk, meteo123.com, wetter123.com, canaldotempo.com and weather.com/espanol.

For more information on The Weather Channel Companies, including press releases, images, executive information and backgrounders please visit weather.com/press.