Montreal, QC February 21, 2008 -- Who says you need high-tech gear to shoot a professional music video? Magnatune independent recording artist Jade Leary certainly doesn't think so. The first music video for his new album Black Glitter Diaries -- featuring the song We Were Eternal -- was shot using an iMac's built-in iSight camera.

The video, which can be found on YouTube (http://www.youtube.com/watch?v=RHN_SdMSotI) and in HD quality on his official website (http://www.jadeleary.com) uses a hand-drawn theme to mask the original quality of the camera capture.

"I knew the fixed camera and its angle would be perfectly in-keeping with the lyrics of the song, so I just needed to find a way to make its picture -- which is fine for video conferencing -- more palatable for a music video," Leary said. "The hand-drawn theme seemed a perfect fit, allowing me to blow up the image and actually use the video artifacts as part of the art direction. The entire concept really grew from there. I drew some sketches that became animated vignettes and tied everything together."

Jade Leary used Apple's Motion and Adobe's After Effects to create the final product in 720p HD quality.

For more information about Jade Leary and his music, please visit http://www.jadeleary.com or http://magnatune.com/artists/jade_leary.

About Jade Leary:
Jade Leary is a fiercely independent artist from Montreal. Black Glitter Diaries is his fourth album on the Magnatune label and it also features Ambiances Magnetiques and Cuneiform Records recording artist Bernard Falaise on guitars.

Contact:
Jade Leary
450-464-2408
http://www.jadeleary.com