Rockford, IL July 3, 2008 -- Have you ever wondered how those designers on famous home shows get their ideas for amazing kitchens and bathrooms? Or how your neighbor's interior designer chose the trendiest backsplash and countertop surface for her newly remodeled kitchen? Those designers read industry publications that taught them the latest trends in countertop designs. It used to be that those publications were only available to professionals - but now CounterTop Business magazine (delivered exclusively via e-mail in a digital format) is allowing consumers to be privy to information on today's latest countertop trends through its new Web site CounterTopBusiness.com.    

CounterTop Business magazine, the countertop industry's leading publication for professionals, is bringing its knowledge of all topics that are hot in countertop trends - from kitchen surfaces and backsplashes to bathrooms - to its new Web site CounterTopBusiness.com. Consumers can read in-depth articles that will assist them in choosing the right surface, whether it be eco-friendly countertops made of recycled materials or the newest luxury materials.

"Today's savvy consumer wants to know what the professionals know," said Linda Ohm, Editor of CounterTop Business Magazine. "Reading CounterTopBusiness.com will keep them ahead of the curve on the latest trends in countertop design, and their kitchens will be the envy of their friends and neighbors."

CounterTopBusiness.com also allows the consumer to interact with the countertop professional through online forums. Ask architects, fabricators and designers your most valued questions to ensure your countertop decision.

"Consumers can log on and see what's new, then ask a professional online if the countertop is difficult to install, produce, or is the most environmentally-friendly. Then they can go back and tell their architect or designer what they want," says Ohm. "This allows consumers to be proactive in designing a kitchen or bathroom that works best for them."