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PPAI Announces WOW! as the Official Conciergeof the 2009 Expo in Las Vegas  
Published:  1/1/2009 4:36:25 PM
Company Site:  http://www.maestros.com/
Category:  Concierge Service
Last View 1/30/2012 9:59:23 AM
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Technology PR:

PPAI Announces WOW! as the Official Concierge
of the 2009 Expo in Las Vegas

Every attendee at the PPAI Expo 2009 will receive their own branded personal concierge powered by
WOW! that will help them with anything they need during the 5-day show.

Dallas, TX (December 29, 2008) PPAIs 2009 annual promotional products trade show, The PPAI Expo, will
give every one of the estimated 14,000 attendees their very own 24-hour personal concierge. This is the first
time in the shows history that a branded concierge service has been utilized to provide support for show
attendees. The service is provided by the Dallas-based company Maestro Personal Assistants, who will be
utilizing their proprietary technology and highly-trained personal assistants to deliver around-the-clock support
to PPAIs convention goers. PPAI will also use the technology to stay in constant communication with
attendees by sending periodic text messages to their cell phones notifying them of events, keynote speakers and
schedule changes.

The promotional product industry is an $19.4 billion industry whose staple products include items such as pens,
mugs and apparel all imprinted with a company name or logo. In an industry that is constantly challenged to
find new products that are not only imprintable but that are also useful to the end user, WOW!, the industrys
first and only live promotional product, provides a revolutionary new twist in the way companies leave a lasting
impression on their target market.

We are thrilled with the new Maestro, PPAI partnership and are excited about the added value their services
will provide our members, said Tol Kincaid PPAI exposition manager. Every year we have a responsibility to
make sure our members get the most out of their Expo experience and with Maestros help, this year is sure to
be as exciting and value-filled as years past.

Maestros sophisticated technology and groundbreaking marketing capabilities, which are at the heart of
WOW!, will be exhibited at The Expo. WOW! recipients receive toll-free access to a team of live personal
assistants 24/7/365 that will answer any question or perform virtually any task, all branded to the company that
gifted the service. Callers have access from anywhere in the world and are greeted by name followed by a
customized branded script and a slogan or tagline at the conclusion of the call, leaving the caller with an
unforgettable experience and a lasting impression. Maestros technology provides companies with an online
portal to change their greetings and taglines in real time through its Branding on Demand feature.

When we realized the power of delivering a companys message to customers calling in for help, and getting
answers within a matter of seconds, we knew we had a unique and effective marketing product, says Adam
Alfia, Maestros Managing Director and founder.

Maestro has provided branded personal assistance programs since 2005 to national companies such as Nokia,
Anheuser-Busch, Pacific Life and many others. Maestro is also the service provider behind American Airlines
new Travel Concierge and Fords AutoPilot program. Maestro currently provides its 24-hour personal
assistance services to nearly one million users nationwide.

Contact:
Chris Jenkin, VP Business Development
Maestro Personal Assistants
http://www.maestros.com
cjenkin@maestros.com
(888) 500-1411 ext 214


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