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PPC Advertising Provider 7Search Releases Major Platform Enhancements  
Published:  7/3/2008 12:09:33 AM
Company Site:  http://www.prweb.com/releases/2008/7/prweb1064724.htm
Category:  E-Commerce
Last View 11/29/2008 8:58:27 AM
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July 2, 2008 -- Pay-per-click search advertising network 7Search.com announces the release of several major platform enhancements including conversion tracking, geo-targeting and Click-Free™, a direct navigation advertising offering.

"Online advertisers require programs and solutions that provide them with alternative sources of traffic, tools to ensure the highest possible return on their advertising spend and the highest level of traffic quality and customer support," says 7Search.com's Director of Internet Operations Gemma Piscotti. "These platform enhancements have been well received by our existing advertisers during their beta testing and will position 7Search to become more competitive in the pay-per-click advertising industry."

7Search.com Geo-Targeting:
Advertisers can now target specific geographic areas with 7Search.com Geo-targeting, creating an opportunity to advertise products and services globally on the Web. Existing advertisers interested in marketing to specific geographic regions through the 7Search PPC platform are able to customize existing campaigns and create new geo-targeted campaigns immediately.

7Search.com Conversion Tracking:
Online advertisers and interactive marketers utilizing the 7Search.com advertising engine are now capable of tracking specific actions such as direct sales, leads generated through their website, even specific (pre-defined) page views. Advertisers simply install a conversion tracking code on their page and once sufficient data has been collected, 7Search.com's system will begin displaying new data columns within their account detailing the number of conversions, cost per conversion, and conversion rate.

Click-Free Direct Navigation:
7Search.com advertisers opting to participate in ClickFree™, 7Search.com's Direct Navigation Advertising platform, can bid to receive traffic from bookmarked and type-in traffic. 7Search clients select from a list of 5,000 keywords that have been mapped to thematic URLs. Bid prices for 7Search.com's ClickFree™ program start at $0.15 per visitor.

About 7Search.com
7Search.com has been a leading pay per click advertising network since its inception in 1999 and is continually recognized as a premier online advertising solution. Providing thousands of companies with an economical and measurable opportunity to obtain new business, 7Search is dedicated to providing value and service to its clients and is positioned to do so well into the future. Currently providing results for over 1 billion searches per month, 7Search specializes in serving the highest quality Internet traffic to website owners across all business verticals. For more information, visit 7Search.com.



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