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Recession Hits the RC Car Hobby Industry  
Published:  11/23/2011 3:54:10 PM
Company Site:  http://www.petrolrccars.co.uk/
Category:  Technology
Last View 5/18/2012 10:54:36 PM
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Technology PR:

We are all feeling the pinch of a worldwide cashflow problem but there are many more companies feeling the effects than you would think. The economic climate is hitting the RC Model Industry hard, not just now but spanning back to over year when sales started to drop.

Many RC Model enthusiasts live for their hobby but with the current situation of people loosing their jobs to taking cuts in salaries, many do not have the funds to carry on with their hobby how they would like.

The actual RC Hobby is not just for those who love the idea of racing a remote controlled model, but spans to those who love the technical side of a scale sized buggy for instance.

Within the RC Model scene, a mid to high range RC Buggy can easily set a hobbyist back several hundred dollars at least. This is money well spent and easily spent when funds allow but as with the current climate, people just cannot afford to spend that amount of money on a hobby vehicle.

As you can tell , this has hit RC Car manufacturers and retailers very hard with some retailers going from many sales an hour before the economic downturn to just one or two an hour.

When you add these together, the profit per day week and month, has dropped so low, many companies are not sure how much longer they will cope. At the moment, companies are holding steady but there is much doubt on how long they can hold out.

Social media has come into our lives over the last few years, and maybe about the right time to. Websites such as Facebook and YouTube have grabbed a large share of internet traffic so now RC Car retailers are integrating this marketing into their day to day business.

What is great about this traffic is pretty much of it is completely free so no need for Pay Per Click advertising which has been very useful for many companies, not just RC Car retailers.

The time has come when model enthusiasts want to buy the latest RC Model , some maybe spending on their credit card if they are die hard enthusiasts. With the amount of work that goes into designing, testing and building even one model of RC Model, lets hope the situation improves so the RC Car industry can thrive and survive for the longhaul.

There are many blogs and hobby sites supporting the RC Car manufactures such as www.petrolrccars.co.uk which may just help keep the RC companies heads above financial water.


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