Technology PR:
Austin, Texas June 30, 2008 -- Social Media Power, a Web 2.0 development firm based in Austin, TX, announces the launch of a practical, solutions-oriented guidebook to social media and Web 2.0 optimization to benefit entrepreneurs, small businesses, authors, and small publishers. The no-nonsense guide, titled A Step-by-Step Guide to Social Media Marketing and Web 2.0 Optimization, is written in an easy-to-understand manner that can lead anyone through the social media optimization process, even with little knowledge of programming or HTML.
The guide may be the first of its kind to offer such specific and detailed action steps for social media advocates. It demonstrates how to use social media tools and the new, live Web for marketing, promotions as well as for building clientèle and readership.
"The social Web has leveled the Internet playing field," said Deltina Hay, Founder of Social Media Power. "You, your business, and your book are no longer at the mercy of the large search engines with the help of our guide. You can gain access to the consumers and businesses that are turning to the 'social' Web to make buying decisions."
Topics of A Step-by-Step Guide to Social Media Marketing and Web 2.0 Optimization include creating a social media optimized Web site; getting personal or business messages into the live Web via social bookmarking, social networking, media communities, news aggregators, and virtual worlds; building a social media newsroom; and using social media tools such as widgets and mash-ups as highly effective viral marketing tools within social networking communities. Being no-nonsense, many of the tactics outlined in the 60-page guide can be implemented right out of the box and with little knowledge of programming or HTML.
"I love this book! It is perfect for smart professionals, students, and just about anyone who has the ability to delve into social media," said Mike Chapman, Co-founder of Social Media Club and Every Dot Connects.
"Even better news," continues Hayes is the fact "that optimizing your presence in the social Web is not as difficult as one may think! Our mission at Social Media Power is to empower our clients to be successful in this new Internet arena, because we believe in the social media adage that you can't keep what you have without giving it away."
A Step-by-Step Guide to Social Media Marketing and Web 2.0 Optimization (ISBN 978-0-9817443-2-2) is available as:
"I'm impressed! This is really an outstanding primer that leaves no stone unturned," said Mike Chapman, Social Media Marketing Digest.
About Social Media Power:
Social Media Power is a Web 2.0 development firm based in Austin, Texas. The Social Media Power team is made up of professional Web developers, programmers, graphic designers, writers, editors, and proofreaders who possess years of experience, which allows them to offer the means for creating truly optimized Web sites and social media newsrooms, as well as all the professionally written and edited content their clients may need. Social Media Power performs a complete social media optimization analysis for each client to assess their specific needs. Social Media Power caters to entrepreneurs, small businesses, authors, and small presses with their fully customizable and flexible social media and Web 2.0 optimization services.
For more information about Social Media Power, please visit them online at http://www.socialmediapower.com.
