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Whitestone REIT Enhances Microsoft Dynamics CRM with Real Estate Advantage The Commercial Real Estate Solution for MicrosoftDynamics CRM  
Published:  5/2/2008 5:37:52 PM
Company Site:  http://www.prweb.com/releases/2008/5/prweb907884.htm
Category:  Software Applications
Last View 11/27/2008 4:46:51 AM
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Technology PR:

Dallas, Texas May 2, 2008 -- Whitestone REIT, a self-managed REIT (Real Estate Investment Trust) which owns and operates retail, office and warehouse properties in the Southwest U.S., and Ascendix Technologies, developers of Real Estate Advantage, announced today that Whitestone REIT selected Real Estate Advantage to fully leverage their existing Microsoft Dynamics CRM implementation.

Whitestone REIT originally selected Microsoft® Dynamics™ CRM as a general-purpose CRM across the enterprise. "As we progressed, we realized that Whitestone REIT needed a state-of-the-art complement to our existing Yardi Voyager Property Management solution," said Ted Zeck, Vice President of Information Systems. "We plan to assimilate Voyager data into Real Estate Advantage, affording all of our departments with a 360-degree view of property, lease and tenant facts, figures and communication. Our ultimate goal is to provide unparalleled customer service that will reap rewards for our tenants, our investors and our employees." Zeck added, "The training and service from Ascendix have been very professional and targeted for our industry."

"We're very pleased to have Whitestone REIT as a new client," stated Todd Terry, Managing Partner and CTO of Ascendix. "We look forward to their partnership and working with their team as we continue to evolve our solution for the real estate industry. We look to our clients to help drive Real Estate Advantage enhancements. "

About Whitestone REIT
Whitestone REIT owns and operates 37 retail, office and office warehouse properties in the Southwest US. Whitestone REIT's mission and strategic plan is to add shareholder value and provide for profitable growth by investing in attractive commercial properties outside of Texas in cities with exceptional demographics, and by selling assets with little or no growth potential, the profits from which will be used for future acquisitions and capital improvements in addition to adding value to properties with upside potential with a considered approach to making capital improvements.

About Real Estate Advantage™
Developed on the .Net 2.0 framework, Real Estate Advantage™ integrates seamlessly with Microsoft® Dynamics™ CRM. Real Estate Advantage helps commercial real estate companies manage assets, leases, tenants, vendors and prospects in marketing, service, sales and support functions. The solution leverages the tools organizations already use, including Microsoft Outlook, Excel, Word, Virtual Earth and SharePoint, increasing user adoption. By building on the Microsoft® Dynamics™ CRM 3.0 platform, Real Estate Advantage™ helps to maximize the investment companies have already made in infrastructure using tools such as Microsoft Exchange, Microsoft® SQL Server, Active Directories and .Net frameworks. For more information about Real Estate Advantage or to attend an upcoming event, please visit www.ascendix.com.



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